The world's most famous crocodile played tennis

The world’s most popular crocodile is not Captain Hook’s or the Crocodile Dentist or Wally Gator, it’s the logo of one of the pioneers in the lifestyle segment, a firm with an athletic flair. Of course, we’re referring to Lacoste.

There’s no doubt that the firm’s origins are linked to the world of tennis, since its founder, René Lacoste, was a rising star in the sport in the 20s. Nicknamed 'The Crocodile', in the 30s René founded the brand with his namesake animal as its logo and released his iconic polo on the market.

Over its illustrious 85-year history, the French firm has continuously grown and expanded its collections. And it has done this hand in hand with one of the Grand Slam tournaments par excellence, the Roland Garros.

Let the games begin! Customise your garment with your initials with Lacoste’s exclusive embroidery service.** The sleeves of your polo shirt or the caps* you buy from Lacoste can have your personal insignia sewn on them.

Lacoste’s boutique will be turned into a clay tennis court (a must-see!) to remind people of its origins and to show that Lacoste's legacy reaches even to the stars, the stars of the ATP and WTA.

Don't miss out on this unique shopping experience and hear about it later, come and experience it for yourself at La Roca Village shopping centre! Just 40 minutes from Barcelona you’ll discover a universe of more than 130 boutiques featuring the best in fashion and sports brands with discounts of up to 60% off the original price.

* Check product selection at the boutique.
** For purchases over €150. Available at La Roca Village from 26 May to 30 September 2018.